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DIY shutters have proved exceptionally popular with American shutters customers looking to save money in these tough times. The Shutter Store Inc, with a call and distribution center based in Las Vegas, NV opened for business in 2009 and is now approaching the end of their fiscal year.
The online shutter company opened in the USA after their business proved successful in Europe. President Mark Carter explains,
"Our online shutter stores in the UK have gone from strength to strength over the past 10 years. Hand in hand with this, we have improved and developed our unique plantation shutter product to make DIY shutters installation a genuinely easy option for customers to pursue. Years ago, the idea of measuring your windows for shutters would have seemed crazy when many US shutter companies sold a product that was complicated and difficult to measure and install.
We opened in the US selling shutters all over the country. Watch our videos, read our guides and call if you need any help at all. You measure, you install and you save a ton of money! Shutters customers in Washington DC, New York and New Jersey have been our among the most appreciative of our approach as shutters, when measured and installed in the East Coast are very expensive. By taking out a lot of the overheads East Coast shutter companies have, we deliver to customers a great quality shutter at over half the cost of local companies.
We have recently launched a feature on our website where customers be they in San Jose, Annapolis or Jacksonville can locate a local company who can measure and install our shutters for them, if they don't want to go down the DIY shutters route. We work with partners who aim to keep their prices as competitive as possible and this new service is off to a great start."
The shutter company has big plans to continue their growth over the coming years. Turnover has increased by 300% from the end of their first year of operation to their second fiscal year.
"We're not going to reveal our figures but I will tell you that we're on the right track. Shutters sales figures as in the 'low millions' and we're investing all our profit right back in to our marketing efforts to ensure we're well placed to continue our growth"
The Shutter Store sells premium quality faux shutters and wood shutters at a very low price. Customers interested in buying discount shutters but unsure where to start are encouraged to email a photo of your window and the team will revert with expert design and measure advice.
